For this brand redesign, the goal was to strengthen Grampie’s identity as a warm, family‑friendly local pizzeria while highlighting its fresh, New York‑style pizza and welcoming atmosphere. The redesign focused on unifying the logo, color palette, and typography to reflect both quality and community spirit, making the brand feel approachable for families, locals, and visitors alike. By emphasizing authenticity, heritage, and memorable dining experiences, the updated design helped position the restaurant as a beloved neighborhood destination where generations can gather over great food and create lasting memories. Won a Silver student medal winner in the 2026 American Advertising Awards San Antonio.